
We’re Alex & Nina. We Built Virtually Myself® to help experts and founders scale their voice without losing what makes it theirs.
Strategy-first. Human-led. Built by two people who’ve done the work themselves.
Virtually Myself® at a glance
- What it is
- An Australian-built, Australian-hosted, memory-rich AI knowledge platform that turns documents, recordings and ideas into one secure, searchable body of knowledge, then puts it to work: cited answers, drafting in your voice, document review and repeatable processes.
- Who it is for
- Experts, founders and thought leaders, and the teams and organisations that depend on their knowledge, including health, government and other regulated sectors.
- Company
- Expert Everywhere Pty Ltd, which makes two products: Virtually Myself® for experts, founders and their teams, and Hot Source™ for health services that need policy review, policy management and a policy assistant.
- Founders
- Nina Christian, personal branding specialist, and Alex Hagan, futurist and strategist.
- Where
- Melbourne, Australia. Australian owned, managed and hosted.
- Data
- Stored in Australia and never used to train public AI models. You own what you add and what you create, and you can export it at any time.
- AI governance
- Co-founder Nina Christian holds the ISO/IEC 42001 Foundation certificate from the Global AI Certification Council. ISO/IEC 42001 is the international standard for AI management systems, and our governance programme follows its structure.
Why We Built This
When AI went mainstream in 2023, we saw something strange happen.
Everyone got access to the same tools. And everyone started to sound the same.
The promise was efficiency. The reality was homogeneity. Experts who’d spent decades developing distinctive perspectives were suddenly publishing content that could have come from anyone.
Worse, people got overwhelmed. Too many tools, too many options, too many decisions. In the rush to "use AI," strategy got lost. People forgot what they were trying to say, and why it mattered.
We wanted the opposite.
Not more content. Better thinking. Not generic output. Your voice, amplified. Not another tool to figure out. A system that actually works.
We built Virtually Myself® because we’ve lived this problem ourselves.

We’ve both built substantial expert practices around unique IP. We know what it takes to develop ideas worth sharing, package them into something usable, market them without losing your soul, and protect them as business assets.
We’re both authors, speakers, consultants and founders.
Alex is a widely respected strategist and futurist who’s helped some of the world’s leading brands, governments, and social enterprises take billion-dollar, world-changing ideas to market and make them reality. He helps leaders see around corners - and get there first.
Nina has helped over 1,000 brands find their voice and tell their story. She built a globally recognised tech brand during the dot-com boom, led it to a successful exit, and ran a B2B marketing agency for two decades. She knows what good looks like. She holds the ISO/IEC 42001 Foundation certificate from the Global AI Certification Council, the international standard for AI management systems.
Both of us know tech. Both of us know business. But more importantly, we know what business owners actually need.
We’ve sat where our clients sit - juggling client work, content demands, and the pressure to stay visible without burning out.
So we designed and built the system we wanted for ourselves, the one we knew would future-proof our business into the AI era and beyond.
One that helps you think better, not just produce more. One that captures what makes you distinctive and makes it usable, by you, your team, and the tools you choose to work with.
That’s Virtually Myself®.
Our clients are the ones others go to for ideas.
They’re authors, speakers, consultants, experts, and founders.
We brought our clients along for the ride, working with top-tier experts and founders around the globe who road tested what we built every step of the way.
A huge advantage of this is that it has incorporated feedback from brilliant minds: clients on the front line of building global practices around their IP, clients leading fast-growing businesses, and clients solving big social challenges in the health arena.
What Makes Us Different

We scale thought leadership, not just content.
This isn’t about keeping up with the algorithm. It’s about positioning you as a category of one.

We lead with strategy, not software.
Tools are easy to find. Knowing what to say, and why, is the hard part. We start there

We codify your voice, then make it portable.
So your team (and your systems) can create content that carries your voice, your judgement and your point of view.
Your message travels across blogs, decks, videos, keynotes, media features and books, and it all still feels like you.
What We Believe
- Your voice is your greatest brand asset
- Technology should elevate your humanity, not erase it.
- Thought leadership is a business asset
- Content should feel good to create. Great to consume. Powerful to share.
- Impact > Impressions
- You shouldn’t have to be everywhere, all the time, to be top of mind


Voices That Matter... Shouldn’t Get Drowned Out!
We believe the world is better when the right voices are heard - clearly, consistently, and courageously.
We’re here to make sure meaningful, distinctive, visionary voices don’t disappear in the noise.
We build systems that preserve the nuance, integrity, and soul of your thinking - while helping it reach further, faster, and with greater impact.
Because your voice matters. And the world needs more of it.

